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Socialbomb is a game about social circles and quantified reputation scores. The current version is designed to accommodate 30 players. Each player is awarded points for being near players with higher reputations, and penalized for being near players with lower reputations. Bonuses and penalties are applied according to overall social promiscuity and status. The player with the worst reputation score is the 'Socialbomb.' Their score will have the most negative impact on a social circle.

Socialbomb is designed to be played in real-world social environments. Players are given small devices that house a microcontroller, a radio transceiver, and a numeric display. When two players come within conversation distance, their scores are slowly averaged. This is reflected on the numeric displays, which serve as a constant reminder of who outranks who and what effect players will have on each others' score. The algorithms that determine the score are not simple, however - interactions involving multiple players are reflective of the group average. Longer conversations are worth bonus points, and superior social networking skills can reap exponential rewards down the line by increasing a player's social momentum. Conversely, if a player is anti-social and aloof, they will soon begin losing points. If they're not careful, they can become the 'Socialbomb,' and will have great difficulty finding receptive companionship in the game.

In addition to the score displayed on the players' device - recent scores, bonuses, and penalties are visible on a public leader board. This hub provides a public record of interaction data. Players can check their overall game standing and strategize to improve their social rank by seeking out the most popular players in the game.

Socialbomb was created by Michael Dory, Adam Simon, and Scott Varland at NYU's Interactive Telecommunication Program (ITP).

For any questions, try reaching us at contact@socialbomb.net.

Boing Boing TV interview

Geek Entertainment TV interview

News

Socialbomb wins the NYU Stern Business Plan Competition! (Stern's press release) (BusinessWire release)

Socialbomb is big in Japan. Also, Spain.

Kotaku picked up on our ETech presence, too. Check out the comments!

Boing Boing TV talked to all three of us at ETech.

Geek Entertainment TV interviewed Mike about Socialbomb at ETech.

Socialbomb presented at ETech 2008. We hosted a BoF called Social Gamers: AFK and ran a demo at the Emerging Arts Festival.

CNet article on ITP features Socialbomb

Gizmodo links to us & posts photos from the Spring Show

MAKE Magazine includes Socialbomb in their Spring Show gallery

TechTrekTV interview with Mike, Adam, & Scott